N26 Brand+Product

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My Role: Senior Product Designer in Growth | N26 Website Team

As a digital bank, N26 is constantly disrupting the finance industry, reimagining what a bank can do for its customers. 


Crafting a compelling brand identity and increasing brand recognition for a financial institution.

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Collaborating closely with both Brand and Product Marketing teams to ensure synergy and consistency across all touchpoints, and delivering seamless customer experiences.





N26 Bank, a leading European mobile bank with over 8 million users across 22 countries, was founded in 2013 with a mission to redefine banking and empower users take control of their finances..

In 2019 we initiated brand refinement in order to connect to larger audience and enhance brand storytelling, emphasizing the benefits and meaning of financial wellness.

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We collaboratively developed the N26 Design System to ensure seamless and consistent visual expression across various touchpoints. 
The close partnership between product and brand design resulted in a robust design system.

This system not only effectively supported intricate product features but also maintained a cohesive visual identity aligned with the brand essence.




N26 Website Modules

Built in Contentful, a headless CMS, making it easier for marketers to manage content independently, automate changes, and manage digital at scale.



Consistent visual elements, such as colors, typography, and imagery, across both brand assets and product interfaces, reinforce brand recognition and strengthen the overall brand perception.






When the design language of a product aligns with the brand identity, it fosters a sense of familiarity and trust with the user.


Our iconography is part of our visual language.

Our icons are designed to communicate quickly and effectively across various touchpoints—from product to marketing, and beyond.


N26 is a digital bank, and the beautiful, intuitive app is at the center of what we do.
When it comes to showing it off, we pay attention to every detail.




Berlin, Germany
—2018-2020